Friday 25 May 2012

COLLABORATION IS KING


“Hello”, said Hanna Harris, programme director at The Finnish Institute in London, and kicked off HEL/LO – Let’s Talk About Dreams – a thought-provoking and inspiring discussion filled with aha (and haha) moments. 

For this event, the HEL/LO team brought together five individually quite different designers and architects to hear their views on shaping dreams through design and architecture. 

The launch was very kindly supported by Finnish design brand Iittala to mark the launch of their new tableware collection Sarjaton. The collection is based on the collaborative work of six young Finnish designers from fashion, product, graphic and digital design. Sarjaton and the creative process behind it, led by Harri Koskinen, very much follow the same principles and ethos as the HEL/LO team values, finding its strength in collaboration and unexpected partnerings. We’re very excited that Sarjaton’s UK launch took place at the first HEL/LO event.

We also wish to thank the fantastic London-based restaurant North Road, who served our guests magnificently Nordic nibbles throughout the evening.


We look forward to posting pictures from HEL/LO – Let's Talk About Dreams here shortly.


The HEL/LO Team